AI that works
for your business.

I'm Steph. I help small and medium businesses save time and make more money — without the overwhelm or the tech headache. Just polished results.

Risk-free first chat · No pressure

15+ years designing for brands like
Ralph LaurenVerizonH&R BlockKeyBank

Why work
with me.

Steph, founder of Designaide

Hi, I'm Steph,
founder of Designaide.

There are more AI tools than ever — but most can't do anything genuinely useful for your business. AI use among Australian small businesses jumped from 40% (July 2024) to 69% (January 2026), yet only about 5% are set up to actually benefit. Most owners find AI overwhelming — that's where I come in.

I spent 15+ years designing for Fortune 500 companies like Ralph Lauren, H&R Block and Verizon in New York. These days I do that same work closer to home — for small and medium businesses across Australia.

You work directly with me. My recommendations aren't just "I think this looks better." Design taste is subjective and easy to argue with; numbers aren't. So every decision I make is driven by data and clear, measurable goals — results that are hard to dispute and speak for themselves. I do the senior-level work; AI handles the repetitive heavy lifting — and you see it working before you pay.

Sources: Australia's National AI Centre; Deloitte, The AI Edge for Small Business (2025).

What I do & how it works

Clear scope. Fixed price. No surprises.

01

Free fit call

An exploratory 20-minute chat to understand your needs and see if we're a fit.

02

AI Readiness Audit

You answer a few questions about your business, and I pinpoint what's really costing you and map the fixes in a clear written report.

03

Fixed-price proposal

Clear scope, fixed price, two rounds of revisions. No hourly surprises.

04

Design & build

I make it — an AI tool, a website or a pitch deck — and you see it working before you pay.

05

Handover

Yours to keep, with simple instructions. Want ongoing tweaks and upkeep? That's an option, not an obligation.

Let's talk

A free 20-minute call.
No tech talk, no pressure — just a fit check.

Book your free 20-minute call

Tell me your pain points. If I can't help, I'll point you in the right direction.